Is the Air Jordan 3 Animal Instinct 2.0 worth the $200 dollar price tag? In this article, I’ll explain where/how to cop these kicks and how much your sneaker investment will be in times to come.
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In order for us to get into the PPA (pre-purchase analysis), we must dive into the history of the Jordan 3.
Pre-purchase Analysis
The Jordan 3 was the new beginning for Nike and Mj’s relationship. As Jordan grew tired and bored of the first two Sneakers ( Air Jordan 1 & 2). Nike appointed Tinker as the X factor, swooping in to save the relationship between Jordan and Nike.
The Air Jordan 3 came as a balance between the two different strengths provided by Air Jordan 1 and Air Jordan 2. Wearing the Air Jordan 3, Michael Jordan came out of the 1987-88 NBA season with several awards.
- NBA All-Star
- NBA All-Star Game MVP
- NBA Slam-Dunk Contest Title
- NBA Steal Champion
- NBA Scoring Champion
- NBA Defensive Player of the Year
- NBA Most Valuable Player
A few interesting design changes included letting go of the Nike “Swoosh” in favor of the “Jump-man”.
To clarify, this did cause some arguments but ultimately, the Nike marketing team settled for the “Nike” logo at the rear. The elephant skin and tumbled leather was adored by Mj himself.
He liked the look and feel of it. Evermore, even though Tinker Hatfield was told not to use it as no one else ever had on a sneaker. He chose to be brave and unique, arguing it made the sneaker “Luxurious”. But, as you can see below the heel tab feature on our shoe analysis does not feather the coveted Nike heel tab.
Quality Projection.
In this section, we will attempt to break down quality. This will be extremely important as it will factor into the longevity of this sneaker.
As you can see from the video below, premium materials will be utilized. This is somewhat obvious given the premium price tag.
Resale Projection
If we take a look over at StockX, currently the Air Jordan 3 Animal Instinct 2.0 is going for decent profits.
$450 is the 52 week high for this sneaker. That’s good profit if you copped before release date. However, resale value will likely fall afterwards. I honestly see these selling out as did the Instinct 1.0.
Evermore, these sneaker will not be selling for a premium directly after release. These sneaker will go up in value over the long term due to its high quality and uniqiness.
How to Cop
To clarify, you can find these for retail prices at select retailers such as Nike.com, Foot Locker and Footaction.
That is to say, you can also find these on re-seller websites such as StockX. They may be expensive now but if you wait till the release date, prices will drop significantly.
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