Born in Brixton to parents who were wind rushed out of town and relocated to Northampton due to the violence created by extremists groups. Samuel Ross is a 25-year-old designer. An excellent artist breaking into the fashion world without any form of fashion school, creating his own brand, A-Cold-Wall. Stated by Ross, “Fashion didn’t seem like a viable option when I was growing up”.
Ross studied graphic design at DeMontford College Leicester. On His was to success Ross won multiple awards, one from Erik Spiekermann. A is a German typographer, designer, and writer. He is an honorary professor at the University of the Arts Bremen and ArtCenter College of Design. Ross began his career working at a design agency, creating website designs, product designs, etc. Caught by the eyes of Virgil Abloh, Ross’s career took off! Virgil building a relationship with Ross eventually asked Ross to quit his job and join his team as an intern. Eventually working his way to an associate before becoming Virgils right-hand man.
Ross’s biggest take away working with Vigil. It’s always important to consider a designer should never stand isolated from the consumer or retailer. Ross says, “I now have a team of 16 people across two studios in Dalston. Also still working on every task from an e-commerce shoot. To viewing locations and working on the installations for the runway shows”. Samuel Ross is ambitious about building a global business which has already turned into a reality. Grabbing an investment of 350k by Tomorrow Ltd.
The famous label A-Cold-Wall transforms functional textiles, into the street chic, silhouettes and ready to wear garments. By utilizing an artistic modification process.
According to Ross, A-Cold-Wall is a mysterious design that expresses the inconsistencies and distinctions of the Britain classification system. The name A-Cold-Wall suggests the feeling or an idea of the cold surface as a communal social denominator. The contemporary subcultures of the working class are something that especially stands-out in his utilization of materials. Such as PVC, nylon, tarpaulin, viscose, latex, thermo-reactive plastic, and rubber all sourced from Europe and ultimately produced in Italy.
“I guess I really try now to look at what is not celebrated, in terms of material choices, in terms of visual language, Ross told Vogue in the course of men’s show in Paris in June”.
Ross himself is London based but his collections are a kind of merger between elements of Savile Row tailoring and British working-class uniforms. His own definitions when it comes to DIY, it means that it doesn’t matter whether it is basic clothing such as polo T-shirts, or the exceptionally designs outfits, they are handcrafted, hand-dyed, and tapped into by a logo. Ross is continuously making his brand more refined and innovative in already released designs, thus resulting in unisex and season-less collections.